Social Media Marketing Manager
- Industry Other
- Category Digital Marketing
- Location Kathmandu, Nepal
- Expiry date Jul 26, 2026 (1 day left)
Job Description
Study Info Centre is a fast-growing international education and EduTech company connecting students and education agents with top universities and colleges around the world.
We are looking for a creative and data-driven Social Media Marketing Manager to plan, execute, and optimize our social media marketing efforts. The ideal candidate will be responsible for growing brand presence, driving engagement and supporting business goals through strategic social media campaigns.
Key Responsibilities:
- Develop and implement social media marketing strategies aligned with brand and business objectives
- Plan and manage content calendars across Instagram, Facebook, LinkedIn, TikTok, and other platforms
- Create, curate, and oversee high quality content, including posts, reels, stories, captions, and hashtags
- Prepare regular video scripts based on marketing campaigns, services, updates, and social media trends
- Present and appear in promotional, informational, and social media videos confidently on camera
- Coordinate video recording, editing, and publishing to ensure professional and engaging content
- Manage paid social media campaigns and continuously optimise performance
- Monitor analytics, insights, and KPIs to improve reach, engagement, leads, and conversions
- Engage with the online community by responding to comments, messages, and mentions
- Collaborate with the design, content, admissions, and sales teams to deliver integrated campaigns
- Stay updated with social media trends, tools, algorithms, and platform changes
- Maintain a consistent brand voice, visual identity, and communication style across all channels
Requirements & Qualifications:
- Proven experience in social media marketing or digital marketing
- Strong understanding of social media platforms, algorithms, and best practices
- Experience with social media management and analytics tools
- Excellent communication, copywriting, and storytelling skills
- Creative mindset with analytical thinking
- Ability to manage multiple campaigns and deadlines independently
- Experience running paid ads is a strong advantage
