Sales Executive

Job Description

We are looking for a motivated and target-oriented Sales Executive to manage and grow business within the HORECA segment. The candidate will be responsible for identifying potential hotels, restaurants, cafés, and other food-service businesses, developing client relationships, achieving sales targets, and ensuring customer satisfaction.

Office location: Battisputali, Kathmandu

Areas to cover: KTM, BKT, Lalitpur

Segment: HORECA – Hotels, Restaurants & Cafés

Product Category: Coffee, Chocopie, juices

Key Responsibilities:

• Identify and develop new business opportunities within the HORECA segment.
• Visit hotels, restaurants, cafés, bakeries, and other potential business customers regularly. 
• Introduce and promote the company's products to prospective and existing clients.
• Achieve monthly and annual sales targets as assigned by the management.
• Develop and maintain strong relationships with HORECA clients.
• Conduct product presentations, sampling, demonstrations, and tastings when required.
• Understand customer requirements and recommend suitable products accordingly.
• Prepare quotations, negotiate prices, and coordinate orders with customers.
• Follow up on leads, quotations, orders, payments, and outstanding receivables.
• Monitor market trends, competitor activities, pricing, and customer preferences.
• Identify opportunities for increasing product distribution and market coverage.
• Coordinate with the sales, distribution, and management teams to ensure timely delivery and service.
• Maintain updated records of customers, sales visits, orders, and market activities.
• Handle customer complaints and coordinate with relevant teams for timely resolution.
• Ensure proper product visibility and brand presence at customer locations.
• Prepare regular sales reports and provide market feedback to management.
• Support promotional activities, events, exhibitions, and related campaigns when required.
• Perform other sales-related duties assigned by the management.

Required Qualifications & Skills:

• Bachelor's degree in Management, Marketing, Business Administration, or a related field preferred.
• Previous experience in HORECA sales, FMCG, food & beverage, coffee, or related industries will be an advantage.
• Strong communication, negotiation, and interpersonal skills.
• Good knowledge of the HORECA market and customer network.
• Target-oriented, proactive, and self-motivated.
• Ability to develop and maintain long-term customer relationships.
• Good presentation and convincing skills.
• Basic knowledge of MS Office and sales reporting.
• Willingness to travel/visit customers regularly.
• A valid two-wheeler driving license is mandatory.

Key Performance Indicators (KPIs):

• Monthly sales target achievement
• New HORECA customer acquisition
• Customer retention and repeat orders
• Sales growth and market expansion
• Collection/payment follow-up
• Number of customer visits and productive calls
• Product distribution and market coverage

Please share your updated resume with us at [email protected] or apply directly!