Social Media Manager

We are seeking a creative and enthusiastic Social Media Executive to manage and enhance our online presence across various social media platforms. The ideal candidate will be responsible for creating engaging content, executing social media strategies, increasing audience engagement, and strengthening brand visibility across digital channels.

Key Responsibilities

• Plan, create, and schedule engaging content across social media platforms, including Instagram, Facebook, LinkedIn, X (formerly Twitter), and other relevant channels.
• Develop and implement social media strategies to increase brand awareness, audience engagement, and online community growth.
• Manage and maintain social media content calendars to ensure consistent and timely posting.
• Monitor social media channels, comments, messages, and online communities, responding promptly and professionally to audience inquiries and feedback.
• Track, analyze, and report on social media performance metrics, providing monthly insights and recommendations for improvement.
• Stay up to date with the latest social media trends, emerging platforms, tools, and industry best practices.
• Collaborate closely with the design, content, and marketing teams to develop and execute effective digital campaigns and creative assets.
• Assist in planning and executing social media campaigns to support marketing and business objectives.
• Run, monitor, and optimize paid social media campaigns to maximize reach, engagement, and return on investment (preferred).
• Conduct competitor analysis and identify opportunities to improve social media performance and brand positioning.
• Ensure brand consistency across all social media platforms and communications.

• Bachelor's degree in marketing, Mass Communication, Business Administration, or a related field.
• Prior experience in social media management, digital marketing, or a similar role is preferred.
• Strong understanding of major social media platforms, their algorithms, and best practices.
• Excellent content creation, copywriting, and communication skills.
• Familiarity with social media management and analytics tools.
• Basic knowledge of graphic design tools such as Canva or Adobe Creative Suite will be an advantage.
• Experience in running paid social media advertisements is preferred.
• Strong analytical, organizational, and multitasking skills.
• Creative mindset with attention to detail and a passion for digital trends.