Web Content Specialist
- Industry Other
- Category Education & Teaching
- Location Pokhara, Nepal
- Salary Not Disclosed
- Expiry date Aug 30, 2026 (6 days left)
Job Description
Company Description Impulse Education is a Nepal-based education consultancy established in 2010, dedicated to helping students pursue high-quality education in English-speaking countries. The organization specializes in student recruitment for destinations such as the United States, Canada, the United Kingdom, Australia, and New Zealand through an extensive network of reputable institutions. With over a decade of experience, Impulse Education offers tailored solutions for students and partners, including personalized counseling, visa support, and guidance on scholarship opportunities. The company operates with strong ethical standards, prioritizing accredited programs and transparent practices. Impulse Education is committed to educational excellence and international collaboration, empowering students to unlock global opportunities.
Role Description The Web Content Specialist is a contract, on-site role based in Pokhara. This role is responsible for planning, creating, and updating web content across Impulse Education’s digital platforms, including the company website, blogs, and landing pages. Day-to-day tasks include writing and editing content, optimizing pages for readability and engagement, and ensuring that information on programs, destinations, and services is accurate and up to date. The specialist will collaborate with counseling, marketing, and admissions teams to translate educational offerings into clear, compelling online content, while monitoring web performance and user behavior to inform improvements. The role also involves maintaining content calendars, aligning web content with brand guidelines, and supporting campaigns that enhance student recruitment and partner visibility.
Qualifications
- Strong Web Content Writing skills, with the ability to produce clear, engaging, and audience-appropriate content for educational services.
- Experience in Content Management and Content Strategy to plan, organize, and maintain structured website content aligned with organizational goals.
- Ability to work with Web Analytics tools to track performance, interpret data, and refine content for improved user engagement and conversions.
- Excellent Communication skills, including the ability to collaborate with cross-functional teams and translate complex information into accessible web copy.
- Familiarity with basic SEO principles and best practices for web publishing.
- Attention to detail and strong organizational skills for managing multiple pages, updates, and content schedules.
- Prior experience in education, consulting, or student recruitment is an advantage.
- Relevant academic background in Communications, Journalism, Marketing, Information Management, or a related field is preferred.
