Search Marketing Specialist
- Industry Other
- Category Digital Marketing
- Location Kathmandu, Nepal
- Salary Not Disclosed
- Expiry date Oct 11, 2026 (4 days left)
Job Description
About the Role
We are hiring a Search Marketing Specialist for a US-based B2B marketing agency. The Search Marketing Specialist will be responsible for improving search visibility and generating qualified leads for B2B clients across organic search (SEO), answer and generative engines (AEO and GEO), and paid search (SEM/PPC).
The role involves working closely with the US-based team to plan, execute and report on search marketing campaigns that deliver measurable business results.
- Run SEO for B2B clients: keyword research, technical audits, on-page optimization, content planning and link building
- Optimize content for answer engines using schema, FAQs and featured snippet targeting
- Increase client citations in AI tools like ChatGPT, Perplexity and Gemini (GEO)
- Track AI visibility through prompt-set tracking and share-of-voice reporting
- Plan, launch and optimize paid campaigns on Google Ads, Microsoft Ads and LinkedIn Ads
- Manage keywords, ad copy, bidding, budgets, A/B tests and conversion tracking
- Focus on B2B goals: qualified leads, cost per lead and pipeline
- Report monthly on performance using GA4, Search Console, Looker Studio and ad platforms
- Work with US strategists and writers, and keep up with search, AI and ad platform updates
- Help build SOPs and support future team hiring
- 4+ years of hands-on digital marketing experience covering both SEO and paid search, ideally with B2B, SaaS or tech clients [adjust as needed].
- Strong technical and on-page SEO skills.
- Proven experience managing Google Ads campaigns with real budgets. Experience with LinkedIn Ads is a plus.
- Understanding of AEO and GEO: schema, entity-based optimization, and how AI search surfaces and cites sources.
- Proficiency with Google Search Console, GA4, Google Ads, Ahrefs or Semrush, Screaming Frog and Looker Studio.
- Excellent written and spoken English for working directly with US clients and teammates.
Apply here or via at [email protected].
Only Shortlisted candidates will be Contacted.
