Senior Sales and Marketing Officer
- Industry Other
- Category Marketing/Sales
- Location Butwal, Nepal
- Salary Not Disclosed
- Expiry date Sep 20, 2026 (2 days left)
Job Description
Company Description SR Foods Pvt. Ltd., established in 2012, is a leading flour milling company dedicated to delivering safe, high-quality, and consistent products. The company is FSSC 22000 certified, underscoring its strong commitment to food safety and quality management standards. SR Foods is known for its premium flour range, including Maida, Atta, Suji, Chakki Atta, and Bran. Leveraging advanced milling technology, efficient processing, and stringent quality control, the company consistently meets customer expectations and industry benchmarks. SR Foods emphasizes continuous improvement, operational excellence, and customer satisfaction while maintaining the highest standards of product quality.
Role Description
- Sales Growth: Develop and execute plans to achieve SR Fresh's sales targets and grow sales across assigned markets.
- Distributor & Retailer Management: Develop new distributors and retailers while maintaining strong relationships with existing channel partners.
- Market Expansion: Identify and develop new territories, markets, products and sales opportunities for SR Fresh products.
- Market Visits & Competitor Tracking: Regularly visit markets, monitor competitor pricing, schemes, products and market activities, and provide actionable feedback to management.
- Sales Monitoring & Reporting: Track territory-wise, distributor-wise and SKU-wise sales performance and provide regular sales reports to management.
- Trade Promotion: Coordinate and implement approved sales schemes, retailer promotions, product visibility and other trade-support activities.
- Branding Execution: Ensure proper implementation and visibility of SR Fresh branding across retail outlets, packaging, POS materials and other market touchpoints.
- Branding Agency Coordination: Coordinate with external branding/creative agencies for packaging, promotional materials, communication and other branding requirements.
- Market & Consumer Feedback: Collect feedback from distributors, retailers and consumers and communicate relevant insights to management for product and brand improvement.
- Sales & Branding Coordination: Work closely with the Regional Sales Head and management to ensure sales growth while maintaining consistent and effective SR Fresh brand presence in the market.
- Bachelor's degree in Marketing, Business Administration, Management or a related field.
- 5+ years of relevant experience; priority will be given to candidates with FMCG product experience.
- Strong experience in sales, distribution and retailer/distributor management.
- Good understanding of the Nepalese FMCG market and distribution network.
- Strong communication, negotiation and relationship-management skills.
- Willingness to travel regularly within assigned markets.
- Fluency in Nepali and English.
- Willingness to be based in Bhairahawa.
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