Social Media Content Creator
- Industry Other
- Category Digital Marketing
- Location Kathmandu, Nepal
- Salary Not Disclosed
- Expiry date Sep 13, 2026 (Expired)
Job Description
We are looking for a creative and empathetic Social Media Content Creator to lead the visual and narrative identity of our baby care brand. This role is for someone who understands the nuances of early parenthood and can translate that into engaging, high-quality content that builds trust with our community.
The ideal candidate will have a proven track record of growing digital communities and must provide a portfolio demonstrating excellence in short-form video and high-contrast visual storytelling.
Key Responsibilities
- Multi-Platform Creation: Produce high-quality short-form videos (Reels/TikToks), photography, and graphics tailored for baby care audiences.
- Storytelling: Develop relatable and educational narratives around infant care, product usage, and parenting milestones.
- Brand Consistency: Maintain a clean, minimalist, and "engineering-first" visual aesthetic that emphasizes product safety and premium quality.
- Community Engagement: Interact with our audience through creative storytelling, polls, and Q&A sessions to foster a supportive community.
- Trend Monitoring: Stay ahead of social media trends in the parenting and FMCG space to keep our brand relevant and forward-thinking.
- Product Demos: Create clear, functional demonstrations of our products, focusing on their technical advantages and ease of use for parents.
Required Qualifications
- Experience: 2+ years of experience in content creation, social media management, or digital marketing (experience in baby care or healthcare is a plus).
- Technical Skills: Proficiency in mobile video editing (CapCut/InShot) and graphic design (Adobe Suite or Canva).
- Aesthetic Eye: A strong portfolio demonstrating a clean, high-contrast, and professional visual style.
- Communication: Exceptional storytelling skills with the ability to write warm, engaging captions in both English and Nepali.
- Equipment: Comfortable with high-quality mobile cinematography and basic lighting setups.
Preferred Attributes
- A genuine passion for the baby care and wellness industry.
- Ability to simplify technical product information into "parent-friendly" content.
- Highly organized with a disciplined approach to content calendars and deadlines.