Digital Marketing Officer
- Industry Other
- Category Digital Marketing
- Location Kathmandu, Nepal
- Expiry date Jun 07, 2026 (6 days left)
Job Description
Job DescriptionOur Client, Wild Yak Gear Pvt. Ltd. is looking for a creative and results-driven digital marketing officer who can manage online marketing activities, create engaging content, and support brand growth across digital platforms.
Key Responsibilities
- Manage and grow the company’s digital presence across social media platforms and other online channels.
- Create, schedule, and publish engaging content for social media, websites, blogs, and digital campaigns.
- Design marketing graphics, promotional materials, and social media creatives using design tools.
- Edit short-form videos, reels, and promotional clips for online marketing campaigns.
- Update and maintain website content through WordPress.
- Plan, execute, and monitor paid advertising campaigns using Meta Ads Manager and other digital advertising tools.
- Support search engine optimisation (SEO) initiatives to improve website visibility and organic traffic.
- Track campaign performance using Google Analytics and prepare monthly performance reports.
- Conduct market research to analyse competitors, industry trends, and audience behaviour.
- Ensure all digital communications maintain consistent branding and messaging.
- Collaborate with internal teams to support lead generation and business growth objectives.
- Bachelor’s degree in marketing, business administration, information technology, mass communication, or a related field.
- Certification in digital marketing, SEO, Google Analytics, or social media marketing will be an added advantage.
- Minimum 1–3 years of experience in digital marketing, social media management, or content creation.
- Proven experience in running digital advertising campaigns and managing online communities.
- Portfolio of social media work, designs, videos, or marketing campaigns is preferred.
- Strong knowledge of digital marketing strategies and social media management.
- Proficiency in content creation and copywriting.
- Basic graphic design skills using Canva and Adobe Photoshop.
- Video editing skills using CapCut or similar tools.
- Working knowledge of WordPress website management.
- Understanding of SEO fundamentals, keyword research, and on-page optimisation.
- Knowledge of online advertising and campaign management.
- Ability to interpret analytics and performance data.
