Marketing Manager
- Industry Other
- Category Marketing Communications/Advertising/Marketing
- Location Kathmandu, Nepal
- Expiry date Jun 15, 2025 (3 days left)
Job Description
Job SummaryWe are seeking a dynamic Marketing Manager to join our Mobile Division. In this role, you will drive the marketing impact of new product launches through the development and execution of integrated communication strategies. You’ll collaborate across departments to ensure consistency in brand messaging and maximize marketing KPIs in alignment with business and product strategies.
Key Responsibilities
- Communication Strategy
- Analyze market trends, competitors, and product positioning to support strategic marketing decisions.
- Conduct competitor benchmarking to inform communication strategy.
- Campaign Planning
- Contribute to the creative planning of multi-dimensional campaigns across key consumer touchpoints.
- Coordinate with internal teams to execute integrated marketing campaigns.
- Brand Strategy Development
- Assist in market research and analysis to shape brand identity and strategy.
- Benchmark naming conventions and strategies used by competitors.
- Digital Marketing
- Design and implement digital marketing strategies to enhance brand presence online.
- Oversee content creation, social media engagement, and digital advertising efforts.
- Performance Analysis
- Monitor and analyze campaign performance, including ROI and KPIs.
- Provide actionable insights and recommendations for optimization.
- Minimum 5 years of relevant experience in marketing, preferably in the mobile/technology sector.
- Strong understanding of integrated marketing communications, brand strategy, and digital channels.
- Experience in developing and executing multi-channel campaigns.
- Proficiency in data-driven decision-making and performance metrics analysis.
- Excellent collaboration, communication, and organizational skills.
- Ability to work independently and manage multiple projects with tight deadlines.
- Master’s Degree in Marketing, Business Administration, or related field.
- Work with an innovative and passionate team.
- Opportunity to shape and grow a major brand in the mobile industry.
- Dynamic work culture with career growth and development opportunities.
