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Marketing Officer
- No. of Openings 1
- Industry Automobile
- Category Marketing Communications/Advertising/Marketing
- Location Kamladi, Kathmandu, Kathmandu District
- Job Level Junior Level
- Salary Nrs. 25K-30K Monthly
- Education Level Bachelors
- Desired Candidate Both(Female, Male)
- Experience 1 + year
- Expiry date Dec 29, 2025 (Expired)
- Vehicle License Required
- Two/Four Wheeler Require Two-wheeler
- Skills B2C Marketing, Sales and Marketing, Communication skills, Public Relations, Build Relationships
Job Description
The BTL Marketing Executive is responsible for planning and executing below-the-line (BTL) marketing activities to enhance brand visibility and generate qualified leads. The role involves organizing on-ground activations such as roadshows, test ride camps, mall activations, and local events, while closely coordinating with dealers and sales teams to drive walk-ins and improve conversions. The position also manages on-ground branding, vendor and manpower coordination, logistics, lead tracking, and post-activity reporting, ensuring effective execution and measurable campaign outcomes.Plan and execute BTL activities such as roadshows, test ride camps, mall activations, and local events to generate leads and brand visibility.
Job Responsibilities:
- Coordinate with dealers and sales teams to support retail promotions and improve walk-ins and conversions.
- Manage on-ground branding including stalls, banners, standees, POSM, and promotional materials.
- Track leads generated from BTL activities and ensure proper follow-up with the sales team.
- Handle vendor coordination, manpower deployment, and logistics for all BTL campaigns.
- Prepare activity reports, analyze campaign effectiveness, and submit MIS to the marketing head.
Job Specification
- Bachelor’s degree in any relevant discipline is mandatory.
- Must possess a valid driving license and own a two-wheeler; should be willing and able to travel extensively for on-ground activities.
- Minimum of 1 year of hands-on experience in BTL marketing, preferably within the automobile industry.
About Company
Delta Autocorp Pvt. Ltd. is the authorized distributor company for Vespa and Aprilia Scooter in Nepal.
