Marketing Manager (Biratnagar)
- No. of Openings 1
- Category Marketing Communications/Advertising/Marketing
- Location Biratnagar, Biratnagar, Morang District
- Job Level Senior Level
- Salary Nrs. Monthly
- Education Level Bachelors
- Desired Candidate Both(Female, Male)
- Experience 3 + years
- Expiry date Jun 17, 2025 (Expires Today)
- Vehicle License Preferred
- Two/Four Wheeler Require Two-wheeler
- Skills Marketing Plan, Events & Promotion Marketing, Written and Verbal Communication, Lead Generation & negotation, Team Leadership, Time Management
Job Description
Job Summary:
We are looking for an experienced Marketing Manager to lead the door fitting and hardware division. The ideal candidate should have strong industry knowledge, excellent leadership skills, and a strategic mindset to grow the brand presence, drive sales, and establish dealer and user-level market penetration.
Key Responsibilities:
- Develop and execute marketing strategies for the door fitting division (handles, hinges, locks, accessories, etc.)
- Conduct market research and competitor analysis to identify trends and customer preferences
- Create and manage promotional campaigns, pricing strategies, and product positioning
- Build and manage a network of dealers, distributors, and retailers across Nepal
- Organize field marketing activities, exhibitions, and product demos
- Coordinate with the sales team to support monthly and quarterly targets
- Supervise digital marketing efforts related to the product line (optional)
- Monitor and manage the marketing budget for the division
- Build relationships with contractors, hardware stores, architects, and influencers in the building materials space
- Prepare regular reports on product performance, sales trends, and ROI
- Work closely with the product development and design team for new launches
Job Specification
Requirements:
- Bachelor's degree in Marketing, Business Administration, or related field (Master’s preferred)
- Minimum 3–5 years of experience in hardware, construction materials, or building products marketing
- Proven experience in managing channel marketing and brand development
- Strong understanding of door fittings, hardware product ranges, and installation applications
- Excellent communication, negotiation, and leadership skills
- Ability to manage a field team and coordinate with sales, logistics, and factory units
- Proficiency in Microsoft Office, CRM tools, and basic digital marketing knowledge
Benefits:
- Competitive salary + sales-linked incentives
- Mobile, travel, and representation allowance
- Performance-based bonuses
- Opportunity to lead a growing product vertical within a reputed industrial group
- Professional growth and training opportunities
About Company
The unit for Rathi Adhesive is located in the industrial city of Biratnagar in Nepal. This unit has been manufacturing adhesives since 1982 AD. The organization has more than 50 members who are trained time and again to deliver the finest quality of adhesives and creating value for the end users. The unique formula used by the company to produce adhesives enables them to say “if you want to stick anything we have the solution.”
Types of product that this unit has the capacity to produce enough adhesive to cater to the domestic market. Our mission is to -“To become the No. 1 adhesive brand in Nepal”. We have installed advanced automated machines and testing system to regularly check the weight, quality and packaging of the products.
