Digital Marketing Strategist

Max Media Pvt. Ltd. is one of Nepal’s leading media service providers, offering innovative and comprehensive media solutions. With over a decade of expertise, the company specializes in media planning, buying, PR, monitoring, reporting, and BTL media management, with strong partnerships across national and regional media platforms.

Job Purpose:

The Digital Marketing Strategist will be responsible for planning, executing, and optimizing digital marketing campaigns to enhance brand visibility, engagement, and conversions. The role requires a data-driven and creative professional who can align digital strategies with overall business objectives.

Key Responsibilities:

• Develop and implement effective digital marketing strategies across multiple platforms
• Plan and execute campaigns including SEO, SEM, social media, email marketing, and paid ads
• Conduct market research, competitor analysis, and audience targeting
• Monitor campaign performance using analytics tools and optimize for better ROI
• Manage paid media campaigns including budget allocation and performance tracking
• Collaborate with creative and media teams to ensure aligned messaging and branding
• Create and optimize content for websites, social media, and digital campaigns
• Track KPIs and generate performance reports with actionable insights
• Stay updated with the latest digital marketing trends, tools, and best practices

• Bachelor’s degree in marketing, Business Administration, or a related field (preferred)
• Minimum 2–4 years of experience in digital marketing or related roles
• Experience in advertising or media agencies will be an added advantage

Required Skills & Competencies:

• Strong knowledge of SEO, SEM, social media marketing, and email marketing
• Proficiency in digital tools such as Google Analytics, Ads Manager, and other marketing platforms
• Experience in campaign management, paid media planning, and budget optimization
• Excellent communication and copywriting skills
• Analytical mindset with the ability to interpret data and make data-driven decisions
• Basic knowledge of design tools like Canva or Adobe Suite is a plus
• Strong time management and multitasking abilities
• Team-oriented with strong collaboration skills

Additional Requirements:

• Ability to work on-site in Lalitpur
• Adaptability to fast-paced and dynamic work environments
• Detail-oriented with a focus on performance and results