We are seeking a results-oriented Mid-Level SEO Specialist with expertise in modern SEO practices, including Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). The ideal candidate should have proven experience working with SaaS businesses and a strong understanding of optimizing websites for both traditional search engines and AI-powered platforms such as Google AI Overviews, ChatGPT, and Perplexity.
This role requires strong technical SEO knowledge, backlink strategy execution, brand reputation management, and Conversion Rate Optimization (CRO) skills to drive measurable business growth through organic channels.
Key Responsibilities:
- Conduct keyword research and prepare keyword mapping aligned with search intent.
- Optimize on-page SEO elements including meta titles, descriptions, headings, internal linking, and content structure.
- Implement AEO strategies for featured snippets, FAQ visibility, and direct answer placements.
- Optimize content for GEO / AI search engines using entity-based SEO, semantic relevance, and LLM-friendly formatting.
- Perform technical SEO audits covering crawlability, indexing, Core Web Vitals, and site speed.
- Analyze and resolve issues through Google Search Console and Analytics tools.
- Develop and execute SEO content strategies for SaaS products, including blogs, landing pages, and feature pages.
- Implement schema markup and structured data across websites.
- Plan and execute backlink campaigns through outreach, digital PR, and authority link building.
- Monitor online brand reputation, reviews, mentions, and SERP sentiment.
- Apply CRO techniques to improve CTR, landing page performance, and lead generation.
- Coordinate with developers and designers for technical improvements and UX enhancements.
- Track keyword rankings, traffic, conversions, and campaign performance.
KPIs / Success Metrics:
- Growth in organic traffic and qualified leads
- Improvement in keyword rankings
- Increase in high-quality backlinks and domain authority
- Positive brand reputation and SERP sentiment
- Improved website conversion rates
- Visibility in Featured Snippets and AI Overviews
- Higher CTR from search engine results pages
Benefits:
- Lunch provided by the company
- Tea and coffee available
- Friendly and supportive work environment
- Opportunity to learn and grow under experienced SEO professionals
