B2B Marketing Assistant

The B2B Marketing Assistant will support the Sales & Marketing team in promoting Annapurna Aroma's essential oils and natural ingredients to international B2B customers. The role involves assisting with digital marketing, customer engagement, trade show preparation, product marketing, market research, and sales support. This position requires strong organizational skills, attention to detail, and the ability to coordinate with multiple departments to support business growth.

Key Responsibilities

Digital Marketing & Content

• Prepare, schedule, and publish professional content on LinkedIn, Facebook, and other relevant B2B platforms.
• Maintain a monthly content calendar aligned with product launches, seasonal availability, certifications, and international events.
• Assist in creating marketing content, including product highlights, technical information, company updates, customer success stories, newsletters, and brochures.
• Collect and organize product photos, videos, certificates, laboratory reports, and marketing materials for promotional use.
• Ensure consistent branding across all digital platforms and marketing materials.

Trade Shows & Business Development

• Assist in organizing international exhibitions, trade fairs, and B2B meetings.
• Coordinate exhibition materials, product samples, promotional items, and marketing collateral.
• Support pre-event marketing campaigns and post-event customer follow-ups.
• Assist in preparing company presentations and meeting schedules for trade events.

Market Research & Product Marketing

• Conduct market research on essential oils, natural ingredients, competitors, pricing, and industry trends.
• Identify potential customers, distributors, and target markets.
• Research emerging product opportunities and customer requirements.
• Prepare reports and presentations summarizing research findings and recommendations.

Administrative Support

• Maintain organized folders, files, and marketing databases.
• Assist in preparing weekly and monthly marketing reports.
• Track ongoing marketing activities and ensure timely follow-up of assigned tasks.
• Support the Sales & Marketing team with day-to-day coordination and administrative responsibilities.

• Bachelor's degree or currently pursuing a degree in Marketing, Business Administration, International Business, or a related field.
• Basic understanding of B2B marketing and international trade is an advantage.
• Good written and verbal communication skills in English.
• Familiarity with LinkedIn and other professional marketing platforms.
• Proficiency in Microsoft Office (Excel, Word, PowerPoint); Canva or basic graphic design skills are an advantage.
• Strong organizational and time management skills.
• Ability to manage multiple tasks and meet deadlines.
• Strong attention to detail and willingness to learn.
• Ability to work collaboratively across departments.
• Interest in natural ingredients, essential oils, exports, and international business.

Preferred Qualities

• Positive attitude and willingness to learn.
• Professional communication and customer service mindset.
• Analytical thinking and problem-solving skills.
• Self-motivated, proactive, and dependable.
• Ability to work in a fast-paced export-oriented business environment.