Position: Digital Marketing Manager (Recent Job)
- No. of Openings 1
- Category Marketing/Sales
- Job Location 26
- Job Level Junior Level
- Salary Negotiable
- Expiry date Jan 20, 2022 (Expired)
Job Description
Digital marketing managers are in charge of planning and managing marketing campaigns that promote a company's brand, products, and services. Their duties include planning campaigns, analyzing metrics, and identifying trends.
Responsibilities:
- Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
- Design, build and maintain a social media presence.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Identify trends and insights and optimize spending and performance based on the insights.
- Brainstorm new and creative growth strategies through digital marketing.
- Plan, execute and measure experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize the user experience.
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Identify critical conversion points and drop-off points and optimize user funnels.
- Provide thought leadership and perspective for adoption where appropriate.
- Proficient in marketing research and statistical analysis
Job Specification
Education Level : Bachelor
Experience Required : More than or equals to 1 year
Other Specification
- Bachelor’s or Master’s degree with proven working experience in the digital marketing industry
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- Experience with A/B and multivariate experiments
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Tag Manager, Ahrefs, SEMRush, Hootsuite, etc.)
- Working knowledge of ad serving tools with experience in setting up & optimizing PPC campaigns on all major search engines
This job has been expired
on 2022-01-20
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