Digital Marketing Specialist
Analogue Inc

Position: Digital Marketing Specialist (Hot Job)

  • No. of Openings 1
  • Category Digital Web Media
  • Job Location 26
  • Job Level Junior Level
  • Salary Negotiable
  • Education Level Masters degree in either marketing, IT or digital
  • Experience Proven working 2 plus years’ experience in digital marketing
  • Expiry date Oct 06, 2020 (Expired)
Job Description
  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our and clients social media presence
  • Create content for promotional materials pertaining to marketing and Search Engine Optimization (SEO) related activities
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Collaborate with internal teams to create landing pages and optimize the user experience
  • Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Manage, create and publish original, high-quality content
  • Create online banner adverts and oversee pay per click (PPC) ad management
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Design and develop banners and brochures for online and offline campaigns.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Deliver recommendations to improve client’s site rankings and traffic and/or other measurable results, based on agreed KPIs/ business objectives for the project
  • Responsible for R&D and reaching potential clients with liaison with Business Development team.
  • Continuously recommend ideas/tactics and formulate campaign optimization plans
Job Specification
  • Masters degree in either marketing, IT or digital
  • Proven working 2 plus years’ experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, email marketing, social media marketing.
  • Having the skill set of content writing will be preferred
  • Excellent client-facing skills
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
This job has been expired on 2020-10-06
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About Company
A group of experienced, young and professional people in the world of web and mobile technology, Analogue Inc. is an energetic startup software company ...

A group of experienced, young and professional people in the world of web and mobile technology, Analogue Inc. is an energetic startup software company engaged in application development software, web development, SAP related solutions, digital marketing, computers and overall branding and technology solutions.

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